LI post go international mechelen
Expert Guidance for International Expansion
Voka Mechelen-Kempen and Voka Vlaams-Brabant have once again partnered with Benny Van Calster of capitalM to empower their regional high-growth companies with essential commercial strategy expertise. Through dedicated training programs, VOKA continues to encourage startups and scaleups to strategically invest in export sales and marketing opportunities.
Comprehensive Commercial Strategy Training
Participants received expert guidance on critical business development & commercial strategy areas such as:
- Crafting compelling value propositions that resonate across borders
- Identifying and connecting with your Ideal Customer Profile (ICP)
- Navigating complex B2B buying centers in international markets
- Implementing practical strategies you can apply immediately
The VOKA workshops blend proven theories with hands-on exercises, providing actionable insights that participants can implement right away.
Beyond commercial strategy, VOKA’s “go international”-programme introduces high-growth start-up’s and scale-up’s to specialized sessions covering:
- HR considerations for international teams
- Legal frameworks across European markets
- Financial planning for cross-border operations
All content is specifically tailored to help businesses successfully expand into new EU market segments.
Proven Results
At the program’s conclusion, participating companies pitched their international expansion plans to an expert panel that included Benny.
This real-world application solidifies learning and prepares companies for actual market entry.
Ready to Expand Your Business Internationally?
If you’re a startup or scaleup looking to enter new markets, Capital M offers specialized consulting services to guide your journey. Contact us today through our form or call directly to discuss how we can support your international growth ambitions