My Journey as a Business Angel: “wise money” via 3 BAN-investments
As a proud member of BAN Flanders (Business Angels Netwerk Vlaanderen) since more than 1,5 year now , I’ve had the privilege of supporting three innovative startups that are shaping the future of business in artificial intelligence, and in the “healthy breakfast” segment.
Each investment reflects my commitment to backing young startup entrepreneurs who are solving real problems with impactful solutions.
Typetone (NL) – Revolutionizing Content Marketing with AI technology
My first investment was in Typetone, an Amsterdam-based startup that’s transforming how businesses approach content marketing. Typetone enables companies to “hire AI Digital Workers” that understand your company’s processes and tone of voice, providing content marketing solutions for 90% less cost than traditional hiring. What impressed me most was their innovative approach to creating fully autonomous AI agents like “Sarah,” a digital AI employee specializing in content marketing. The company has grown to 13 full-time employees and is profitable while scaling rapidly.
X-Oats (BE) – Bringing Convenience to Healthy Living
In Flanders, I backed X-Oats, a startup that’s making healthy breakfast shakes effortless. X-Oats creates overnight oats that help to avoid stress in the morning and give you “power for a whole day” with their convenient, nutritious breakfast solutions.
This investment aligns with my belief in supporting local Flemish entrepreneurs who are innovating in the health and wellness space.
Maya Travel – The AI-Powered Travel Revolution
My most recent investment is in Maya Travel, which is reimagining the travel industry through AI. Maya serves as an AI assistant for travel companies, engaging with website visitors, converting them into qualified leads, and helping build and sell the perfect trip. The company recently raised €1M in funding to fuel global growth and further develop their white-label AI assistant.
Maya’s AI agent acts like a smart travel assistant, helping customers in finding, booking, and managing trips effortlessly while being available 24/7 in many languages.
More info in the BAN Flanders LinkedIn post.
Looking forward:
These three investments represent more than just financial backing – they’re partnerships with visionary entrepreneurs who are leveraging AI to solve real-world challenges. From content creation to healthy eating and travel planning, each company is making life easier and more efficient for their customers.
As I continue my journey as a business angel through BAN Flanders, I’m excited to support more innovative startups that are building the future of business and technology.