Are you looking for a business coach in sales & marketing? Do you want to start an Advisory Board (aka “Raad van Advies”) as start-up or scale-up? Or looking for an independent Board member?
This is the type of consulting projects and activities performed by capitalM bv via its founder Benny Van Calster.
Benny has done multiple VOKA-trainings on sales, marketing and internationalisation (incl. setting up international distribution channels, export marketing approach, etc.). Moreover he was also part of multiple Advisory Boards of Voka providing input on the ‘export plan pitches’ of different fast growing companies.
As an experienced Sales & Marketing professional (“commercial excellence” driven) there was also the need to follow a specific training on “how to behave as a Board member” organised by Guberna. GUBERNA – Instituut voor Bestuurders Institut des Administrateurs
Guberna is the leading training institute in Belgium (in cooperation with Vlerick Business school) in topics such as:
- ‘Director effectiveness’ – with focus on the competences and knowledge board members need to efficiently fulfil their mandate. Themes covered during the 4d training followed by Benny are: the board member and strategy, assessing the financial performance of the company, matching all legal aspects of the company, as well as the individual board member and human resources/soft skills for a BoD-member…
- Next training section is on ‘Board effectiveness’ – is about the Board member interactions with management and shareholders; to develop skills needed for professional behavior as member of an Advisory Board with focus on optimisation & performance of the functioning of the Board and its stakeholders.The training was successfully completed resulting in the respective Guberna certificate and membership (see visual)