by Benny Van Calster | May 10, 2026 | new customer initiative, Sales & Marketing celebrations, Sales & Marketing events
How structured conversations with commercial and market leaders unlock the honest, forward-looking insights that surveys and dashboards simply cannot deliver. “There is a certain moment in every round table discussion — usually about 40 minutes in — when the...
by Benny Van Calster | Feb 24, 2026 | Advisory Board, new customer initiative
Extraqt is strenghtening its Board with 3 experienced advisors “Exciting Milestone” – This is exactly the message of the Management team of Extraqt when they introduced this week their very first Board of Advisors meeting! EXTRAQT are aquathermal...
by Benny Van Calster | Jan 29, 2026 | Advisory Board, new customer initiative, Sales & Marketing events
Interesting findings about internationalisation in food industries – workshop report “Going Global” – Key Strategies for Belgian Food Companies Entering International Markets Expanding beyond domestic borders represents one of the most significant...
by Benny Van Calster | Jul 8, 2025 | Advisory Board, new customer initiative, Sales & Marketing celebrations
My Journey as a Business Angel: “wise money” via 3 BAN-investments As a proud member of BAN Flanders (Business Angels Netwerk Vlaanderen) since more than 1,5 year now , I’ve had the privilege of supporting three innovative startups that are...
by Benny Van Calster | Jan 25, 2025 | Advisory Board, new customer initiative, Sales & Marketing celebrations, Sales & Marketing events
With 20+ years of commercial strategy expertise I enjoy sharing this with young marketeers or start-up founders Benny Van Calster Why organisations need more marketing mentoring B2B and high-tech marketing evolves rapidly these days. What worked two years ago...
by Benny Van Calster | Jan 4, 2025 | new customer initiative, Sales & Marketing events
LI post go international mechelen Expert Guidance for International Expansion Voka Mechelen-Kempen and Voka Vlaams-Brabant have once again partnered with Benny Van Calster of capitalM to empower their regional high-growth companies with essential commercial strategy...
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